Activities
This PAGO will be implemented over three years (M1-M36) and its work is organized into the
following 4 Work Packages (WP), which in turn are divided into Tasks (T), as detailed below.
Work Package 1
Work Package 2
Analysis of the context and of the needs and definition of the opportunities for each
Farm
Work Package 3
Work Package 4
WP1 : Coordinamento e gestione (M1-M36)
Leader: CONSYLIO Srl
Co-leader: Az. Agr. Franceschin (Capofila); DiSSGeA-UNIPD
Goals
The WP aims to coordinate, monitor and verify all activities, tasks, deliverables of the project. In fact, the implementation of PAGO requires close cooperation among the entities involved and a high level of coordination among all participants, whether they are structured staff of the entities themselves or external collaborators/researchers. Careful administrative and economic management of the project at all stages of implementation is also required.
The WP consists of the following Tasks:
Task 1.1 : Coordination, monitoring, co-design and reporting of PAGO activities
Task 1.2 : Financial management of the project
Task 1.3 : Planning and management of communication
WP2 : Analisi del contesto, dei fabbisogni ed elaborazione delle opportunità delle diverse
Aziende (M1-M10)
Leader: DiSSGeA-UNIPD
Co-leader: Az. Agr. Franceschin (Capofila); CIA Consulenza
Goals
WP2 aims to analyze the productions, needs, prospects and priorities of the companies involved in the project so as to identify the strengths to be enhanced in each context and identify the best innovation strategies. Knowledge of the potential offered by companies leads to the identification of opportunities that the project can provide to partner companies.
The WP consists of the following Tasks:
Task 2.1 : Definition of research tools and ethics
Task 2.2 : Analysis of the business context
Task 2.3 : SWOT analysis at each farm
Task 2.4 : Discussion and prioritization
WP3 – Progettazione di materiali e contenuti per la valorizzazione del contesto storico,
culturale, ambientale e paesaggistico (M7-M24)
Leader: DiSSGeA-UNIPD
Co-leader: Az. Agr. Franceschin (Capofila)
Goals
Included in WP3 are all research and innovation activities necessary for the co-production of materials useful for the enhancement of the historical, cultural, environmental and landscape context in which the partner companies are located and, consequently, for the enhancement of the company’s own production. At this stage, research will also be devoted to studying the organoleptic characteristics of the Companies’ products and placing the Companies’ activities within the sustainability goals of Agenda 2030. Close collaboration and co-creation between Leaders and partner companies is essential.
The WP consists of the following Tasks:
Task 3.1 : Characterization of typical farm productions
Task 3.2 : Elaboration of companies’ virtuous sustainable behavior
Task 3.3 : Reconstruction of the historical evolution and socio-cultural analysis of the territories
Task 3.4 : Collection of video interviews on history, traditions, generational transitions, local
excellences, recipe
Task 3.5 : Design of agri-tourist-cultural itineraries and “taste galleries”
Task 3.6 : Design of materials that can be used in educational and social farms and during events
attended by primary and secondary school student (M15-M24)
WP4 – Identification and implementation of innovative techniques for valorization and
communication
Leader: Audio Innova
Co-leader: DiSSGeA-UNIPD
Goals
In WP4, possible innovative digital techniques useful for enhancing the tangible and intangible heritage of the Partner Farms, the environmental-landscape context in which they are located and the quality of their production will be identified, adapted and refined. In particular, interactive multimedia techniques will be used, which will have the primary goal of stimulating users’ interest
, increasing curiosity about the historical and cultural context of reference, and sharing experiences of an immersive, sensory, and augmented reality nature.
Communication is aimed at: institutional stakeholders who finance the project; other companies; qualified stakeholders who can evaluate the effects of the project in technical and economic terms; citizens who, while not having a direct interest in project results, can benefit from it in terms of quality of life, opportunities for the area, and more; and the Media who can amplify communications addressed to them, giving resonance to project actions.
The WP consists of the following Tasks:
Task 4.1 : Production of docuweb, podcasts and teasers
Task 4.2 : Training of practitioners in the use of technologies and dissemination of materials
produced